According to Google, it is asking that “NBCU treats YouTube TV like any other TV provider.” Google said that if it can’t reach a deal with NBCU it will reduce YouTube TV’s monthly subscription fee by $10 to $54.99/month for the period of the time that NBCU nets are dark. “Unfortunately, Google is refusing to make a deal at these fair rates and is willing to withhold entertainment, news and sports programming from their paying customers.” “NBCUniversal is seeking fair rates from Google for YouTube TV’s continued carriage of the only portfolio offering entertainment, Hispanic, news and sports networks,” NBCU previously said in a statement. (That said, WarnerMedia, in revamping HBO agreements with pay-TV affiliates, pushed them to also allow HBO subs to have access to HBO Max apps.) But NBCU’s tying of Peacock to the YouTube TV distribution deal is an unusual proviso, indicative of the company’s desire to boost uptake of the Peacock streaming service. Such carriage disputes over TV programming fees and terms have flared up for decades.
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